“How to find where your website loses to competitors in Google and AI chats?”

See what we built
technical SEO, speed and site structure
SEO
whether AI chats can cite the site: FAQs, structured data, listings
GEO and AEO
keyword volumes and trends from Google Ads
Market
where they are ahead and where there is open space, via Marketing Miner
Competitors
specific steps and what the content should look like
Plan

The starting point

The agencies create content for their clients. More and more, clients ask why they don’t show up in Google or in AI chat answers. The answer was pieced together from several tools and took hours.

Goal: one audit that shows where the site stands against competitors and the market, and suggests specific steps.

Why an MCP server

Three ways to audit a website’s content.

Manual auditSEO toolMCP server in Claude
Timehours of clickingfastfast
Data sourcesone tool after anotherone toolGoogle Ads, Marketing Miner and the site itself
AI searchusually missingpartlyGEO and AEO check
Outputa documenta reportposition and content plan

What we built

  1. Keywords and market

    Connection to Google Ads and Marketing Miner: volumes, trends and topics nobody has covered yet.

  2. Competitors

    Comparison with competitors: where they are ahead and where the gap is.

  3. Technical SEO

    Speed, structure, metadata and indexing.

  4. GEO and AEO

    Whether the site has the elements AI chats cite: FAQ sections, structured data, listings.

  5. Proposed solution

    Specific steps and what the content should look like for the site to win.

Timeline

May 2026today

  1. Data
  2. Competitors
  3. Technical SEO
  4. GEO and AEO
  5. Content plan

“The audit shows where the site wins and where it loses. And suggests what to do about it.”

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Under the hood

For those who want to know how it’s built.

Interface
Claude, tools via MCP
Servers
MCP server for the audit, connected to Google Ads and Marketing Miner
Data
keyword volumes, trends, competitors
Checks
technical SEO, GEO and AEO elements (FAQs, structured data, listings)
Outputs
position against competitors and the market, proposed steps and content

“We used to piece a client’s position together from five tools. Now we get it with one command, along with a plan for what to do.”

Two marketing agenciesWe are rolling out a similar solution at both

“Want something similar?”

Let’s start with your problem.

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“Have a question? Just ask.”

Want to know more about our services? Interested in concrete use cases and references, whether we’ve already solved a problem like yours, or what it might all cost? Talk it through with our AI agent. It knows a lot more than you’d think.

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